Nak Jadi Kaya Macam Dato Seri Vida

Nak Jadi Kaya Macam Dato' Seri Vida ?

Siapa tak nak? I tengok dia shopping spree dekat LV boutique mcm Michael Jackson .

" I want this.. I want this.. I want this...

I want that...I want that...I want that..."

I still remember we all dulu when we had our company's euro trip, masuk je any luxury designer boutiques, SA-SA ( sales assistant ) mesti happy je dengan kedatangan we all. Mana tak, diaorang buat sale adalah dalam 30 handbags in just less than an hour we all dalam boutique tu.

OK. Back to the topic. Siapa tak nak kaya macam Dato' Vida... Pernah tak tertanya, macammana dia ni kaya? Im sure all of us tau macammana. Shes selling her health and beauty products yang membuatkan dia kaya.

So what now? Jual beauty product? Jual health product. Having our own brand? Or be as brave as DSV promoting our brand?

OK OK. So U pergi kilang OEM, buat strategies, spent weeks or months of R&D, brainstorming on the perfect packaging and design of the bottles and logo. Product u siap. Yeayyyy !!!

NOW have your own product. Lepas tu? What next?

Let it sit in your store room, kasi sedara mara, kawan-kawan test... ( in hoping they all suka and words of mouth works usually) or share dalam whatsapp group kawan-kawan sekolah ?

Masa berlalu.... every single day u are watching on instagram or TV looking at DSV, Vivy Yusof, Aliff Syukri promoting themselves or their businesses. Tidak terdetik langsung pada kita why are they doing what they are doing?

U think packaging penting? Yes of course penting.

U are spending so much time to create your logo penting? Yes. Of course !

U think your product can cure all the skin problems or your product memang mengancam sangat sampai kawan-kawan and sedara mara will support you and make your product popular by telling their friends, families and colleague? Ermmmm.... Maybe.

I pernah jumpa one of product owner. I rasa product dia very impressive. I will not tell here what is the product. But the product itself, the packaging, the logo, semua bombastic la I can say. But why tak jalan jalan? WHY? Because NO PROMOTION. NO ADVERTISING. NO BRANDING. So rasanya siapa nak beli kalau tak tau.

Sedara  mara and friends? I wish U all the best.

"Takpe Zeti, nanti i dah banyak duit I buat advertising".

But they have money to make more products. They keep on adding stocks. Matematik kononnya lagi banyak stok buat lagi banyak untung nanti. Stok semakin berlonggok dalam stor. Tapi takde yang keluar-keluar / terjual.

Matematik sale ni sebenarnya, u tak boleh simpan banyak stok. Kalau stok u tak jual-jual makna nya something wrong with your direction.

Conclusion here, sebelum nak jadi kaya macam Dato Vida... sebelum ada produk sendiri... belajar promosi. MACAMMANA ? Promote diri sendiri dulu, belajar la aktif kan diri on social media, facebook, instagram, blogging or maybe youtube. Buatlah OOTD ke, post naik gambar makan ke? Lepas tu, belajar ilmu advertising macammna and apa produk-produk owner ni buat untuk branding produk diaorang.

Nak Jadi Kaya Macam Dato Vida? Buat apa DSV buat? Betul tak? LOL.

Ok. I never have a picture with DSV. But this one with my favourite girl Vivy Yusof.